Quick summary — 30 second read
Six lines that decide your number
- Declared profit sets the amount, not turnover. Everything else here sits on top of that.
- ₹10 lakh: your business acquires its own credit rank (CMR) at roughly this exposure.
- ₹25 – 50 lakh: security enters the conversation. CGTMSE is the middle answer.
- ₹1 crore: a committee decides, and the sanction letter carries covenants.
- Ask for what the file supports. A decline on an over-ambitious request is recorded and read by the next lender.
- Enhancement is easy. Borrow conservatively, run it cleanly for a year, go back for more with little fresh paperwork.
Work out your number before anyone quotes one
Most applicants pick a round figure and hope. There are only two honest ways to arrive at an amount, and they answer different questions.
From the requirement. What does the money actually buy, and when does it come back? A machine invoice minus your margin. A cash cycle computed as stock days plus debtor days minus creditor days, multiplied by daily sales. This gives the number you need.
From serviceability. Take your declared annual profit, add back depreciation to get cash profit, divide by twelve. Lenders will generally allow total EMIs across all borrowings to consume no more than roughly half to two-thirds of that. Subtract the EMIs you already pay. What remains is the instalment you can carry — and the EMI calculator converts that back into a loan amount.
Where the two numbers disagree, the smaller one is your answer. Asking for the larger is how a decline gets recorded.
Three points where the process changes
Around ₹10 lakh of total exposure, a second credit score appears. Below it, assessment leans on the promoter's personal CIBIL. At and above it, CIBIL MSME Rank enters the picture — the 1 to 10 business score where lower is better. Businesses crossing this line for the first time are often surprised by a rank they have never seen. Pull the report before you apply.
Around ₹25 to ₹50 lakh, security stops being optional. Unsecured lending exists well above this, but it narrows and gets dearer. This is where CGTMSE earns its keep: it lets a bank treat a collateral-free facility as if it were partly secured, which for a business with no property is often the difference between a sanction and a refusal.
Around ₹1 crore, a person replaces the scorecard. Smaller loans are largely decided by automated scoring. Larger ones go to a credit committee that reads the file, asks about your sector, and forms a view on your buyers. Expect questions, a site visit, and weeks rather than days.
What each amount typically needs
| Amount | Turnover usually expected | Security | Typical timeline |
|---|---|---|---|
| ₹5 lakh | ₹20 lakh and above | None | 3 – 5 days |
| ₹10 lakh | ₹40 lakh and above | None | 4 – 7 days |
| ₹25 lakh | ₹1 crore and above | None or CGTMSE | 1 – 2 weeks |
| ₹50 lakh | ₹2 crore and above | Often expected | 2 – 4 weeks |
| ₹1 crore | ₹5 crore and above | Usually required | 3 – 6 weeks |
Read the turnover column as a guide to where files of that size usually sit, not as a rule. What decides the amount is declared profit and serviceability — the reason a ₹5 crore business sometimes borrows less than a ₹1 crore one. Full logic on the eligibility page.
What your declared profit actually supports
A rough guide, assuming a 36-month tenure, no existing EMIs, and total instalments held to about half of monthly cash profit. Your own figure will differ with tenure, rate and existing obligations.
| Declared annual profit | Monthly cash profit (approx) | EMI a lender may allow | Loan that supports |
|---|---|---|---|
| ₹4 lakh | ₹36,000 | ₹18,000 | About ₹5 lakh |
| ₹8 lakh | ₹72,000 | ₹36,000 | About ₹10 lakh |
| ₹15 lakh | ₹1.3 lakh | ₹65,000 | About ₹18 lakh |
| ₹25 lakh | ₹2.2 lakh | ₹1.1 lakh | About ₹31 lakh |
| ₹45 lakh | ₹3.9 lakh | ₹1.95 lakh | About ₹55 lakh |
Illustrative and rounded, at an indicative 16% reducing over 36 months. Two things fall out of it: existing EMIs come straight off the third column, and a longer tenure raises the fourth while raising total interest with it.
Ask for the right number, not the biggest one
There is a habit of asking high in the belief that the lender will negotiate down. On a business loan this works against you. A request far above what the file supports gets scored on the request, and a decline is recorded — after which the second, realistic application is being read by a lender who has already refused you once.
The better approach is the reverse: ask for what the numbers support, take it, run it cleanly for a year, and go back for an enhancement. Lenders enhance existing good accounts readily and with little fresh documentation. That path is faster over two years than trying to win the whole amount on day one.
Just under a threshold is a real advantage
A request at ₹24 lakh and one at ₹26 lakh can follow noticeably different paths — one through a fast unsecured process, the other into a security discussion, a valuation and several extra weeks. If your genuine requirement sits close to a threshold and the smaller figure will do the job, the smaller figure will usually reach your account sooner and cost less to arrange. Ask your lender where their internal line sits before naming a number.
Sometimes the answer is two facilities, not one
A business needing ₹40 lakh — ₹25 lakh for a machine and ₹15 lakh for stock — often does better with an equipment loan plus a working capital limit than with a single ₹40 lakh term loan.
The equipment portion is secured by the machine, so it is priced lower and can run longer. The stock portion revolves, so you pay interest only on what you draw. Combined into one term loan, you would pay unsecured pricing on the whole amount and interest on the stock portion every day of the year, whether you needed it or not.
A worked case — asking for too much
A constructed example, not a named customer
A furniture manufacturer, ₹2.2 crore turnover, declared profit ₹16 lakh, CMR 4, one existing equipment EMI of ₹42,000. Applied for ₹75 lakh to fund a second unit.
| Step | What happened |
|---|---|
| Monthly cash profit | About ₹1.55 lakh |
| EMI capacity at half of that | About ₹78,000 |
| Less existing EMI | ₹42,000 — leaving ₹36,000 |
| What ₹36,000 supports over 48 months | About ₹12 lakh unsecured |
| Asked for | ₹75 lakh |
| Outcome | Declined. Hard enquiry recorded at two banks |
What would have worked. ₹12 lakh unsecured for the immediate need, or ₹75 lakh secured against the existing factory shed, which was unencumbered and would have been assessed on the asset rather than on the EMI capacity. The owner had the security available and nobody asked. Six months and two declines later, that is exactly how it was eventually done.
Enhancement — the cheapest credit you will ever get
Most lenders will consider an increase or a top-up after nine to twelve months of clean repayment, usually with minimal fresh documentation and often at a better rate than the original.
Three things make an enhancement likely: instalments paid on the due date every month without exception, an overdraft that fluctuates rather than sitting at its ceiling, and turnover routed through the lending bank's account. The third is worth doing deliberately — a bank that can see your money moving is a bank that will lend against it.
Amount myths worth dropping
| Belief | Reality |
|---|---|
| Ask high, they will negotiate down | The file is scored on what you asked for, and a decline is recorded. |
| Turnover decides how much I get | Declared profit and serviceability decide it. Turnover only qualifies you. |
| A bigger loan means a better rate | Larger loans attract more scrutiny, not automatically better pricing. Security does that. |
| I should take the maximum offered | Take what the requirement needs. Unused borrowing is pure cost and reduces future headroom. |
| Small loans are not worth a lender's time | Small loans are the fastest to sanction, because they are scored rather than read. |
The number we work out before the client names one
Money Bharti's own view, not a borrowed quote
Before we discuss any amount, we compute the serviceable EMI from the ITR and subtract what is already running. About half the time that figure is well below what the client had in mind — and the useful conversation is the one that happens then, not after a bank has said no and left an enquiry on the report.
The second thing we ask is whether there is any unencumbered property in the family. Owners routinely do not mention it, because they came asking for an unsecured loan and think of security as a separate conversation. On amounts above ₹25 lakh it is usually the difference between a refusal and a sanction at a materially better rate, and it costs nothing to establish in the first five minutes.
What your turnover actually translates to
The section above works from declared profit, which is what lenders finally use. Most owners think in turnover, so here is the same picture from that side — with the caveat that the spread inside each row is wider than the gap between rows, because profit decides where in the band you land.
| Annual turnover | Typical unsecured offer | What moves you up the band |
|---|---|---|
| ₹20 – 40 lakh | ₹3 – 8 lakh | Clean banking, no bounces, three years vintage |
| ₹40 – 75 lakh | ₹5 – 15 lakh | Declared profit closer to actual, GST filed on time |
| ₹75 lakh – 1.5 crore | ₹10 – 30 lakh | Audited accounts, CMR 1 to 3 |
| Above ₹1.5 crore | ₹25 – 50 lakh unsecured | Beyond this, security enters the conversation |
Two businesses on ₹50 lakh of sales, one declaring ₹2 lakh of profit and one declaring ₹8 lakh, sit at opposite ends of the same row. The top line is identical and the offers are not close. The eligibility page covers how that profit figure is read.
What understating income actually costs
Every year of declaring less than you earn is a year of borrowing capacity you do not have. The tax saved on ₹5 lakh of undeclared profit is real — and so is the ₹15 to ₹25 lakh of unsecured eligibility it removes. That gap compounds, because the loan you cannot take is the expansion you do not make. It is the single most expensive habit in Indian small business finance, and it is invisible until the day you need funding.
A well-sized ask, and a badly sized one
Reads well to an underwriter
- Tied to a specific, costed purpose
- Supported by a quotation, order or contract
- Serviceable from current cash flow, not projected growth
- Tenure matched to what it funds
- Comfortably below the ceiling your profit supports
Reads badly
- A round number with no working behind it
- "As much as I can get"
- Justified by revenue you expect after the loan
- Five years for something that turns in ninety days
- At the absolute limit of what the file supports
A ₹12 lakh request with a supplier quotation and a note on the capacity it adds is a stronger file than a ₹25 lakh request with no stated use — even though the second earns the lender more. Underwriters are not testing ambition; they are testing whether you have done the arithmetic.
Where amount decisions go wrong
- Stretching the tenure to make the EMI look comfortable. The instalment falls and the total interest rises sharply. Take the shortest tenure your cash flow genuinely supports, not the one that feels easiest.
- Funding working capital on a term loan. You pay interest for years on a need that resolved in months. A working capital facility is the right shape.
- Ignoring the processing fee when comparing amounts. Two per cent on ₹25 lakh is ₹50,000 plus GST, deducted before disbursal — so you borrow ₹25 lakh and receive about ₹24.4 lakh while paying interest on the full figure. Run it through the EMI calculator and look at the net disbursal line.
- Drawing the whole sanction because it was offered. Interest accrues on what you take. If what you actually want is standby capacity, an overdraft costs nothing when unused and a term loan costs from day one.
- Asking at the ceiling rather than below it. A file at the absolute limit has no room for a query. The same business asking twenty per cent less is often approved in half the time.
The route most owners miss
A ₹10 lakh loan repaid perfectly for twelve months is a better path to ₹25 lakh than a ₹25 lakh application refused today. Your existing lender has live evidence — every instalment, every credit, every balance — where a new lender has to guess and prices the guess. Borrow conservatively first, then ask for an enhancement. It is the cheapest credit a small business ever gets.
Work out your number
Find out what amount your file actually supports
Money Bharti works out the realistic figure from your vintage, banking, ITR and both credit reports, then shows which RBI-registered lenders will offer it. Soft enquiry only — nothing is added to your credit record.
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All rates, fees and eligibility figures on this page are indicative market ranges for illustration and are not an offer. Approval, pricing and the sanctioned amount rest entirely with the bank or NBFC. Money Bharti is a loan marketplace, not a lender. Assess your repayment capacity honestly and read the sanction letter in full before signing. This content is general information, not financial advice.